Baby Toys Westminster

Local resource for Baby Toys in Westminster. Includes detailed information on local businesses such as Toys R Us that provide access to newborn toys, infant toys, toddler play toys, and educational baby toys, as well as advice and content on where to find baby toys in your area.

Mamas & Papas
+44 (0) 845 268 2000
256-258 Regent Street
London
Mothercare
+44 (0) 845 365 0515
526-528 Oxford Street
London
Nursery Window
+44 (0) 20 7581 3358
83 Walton Street
London
Green Baby
+44 (0) 20 7226 4345
345 Upper Street
London
Mothercare
+44 (0) 20 7733 1494
416 Brixton Road
London
Dragons Of Walton Street
+44 (0) 20 7589 3795
23 Walton Street
London
Mamas & Papas
+44 (0) 20 7730 1234
87-135 Brompton Road
London
Nappy Ever After
+44 (0) 20 7383 5115
96 Chalton Street
London
Peppermint
+44 (0) 20 3393 3101
56 Northcote Road
London
The Pram Shop
+44 (0) 20 7313 9969
57 Chepstow Road
London
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Children less than a year old already favour gender-typical toys

Boys and girls favour gender-specific toys from the moment they can first crawl. This is the finding of a study presented today at the British Psychological Society ’s Annual conference.

Dr Brenda Todd and Sara Amalie O´Toole Thommessen, from City University, presented 90 infants aged nine months to 36 months with seven different toys - some were stereotypically boy toys (a car, a digger, a ball and a blue teddy) and some were stereotypically girl toys (a pink teddy, a doll and a cooking set). The infants were placed one metre away from the toys, and could pick whichever toys they pleased. Their choice of toy, and the amount of time each child spent playing with each toy was recorded.

The infants showed a strong preference for the toys which were stereotypically representative of their own gender. Of the youngest children (9-14 months), girls spent significantly longer playing with the doll than boys, and boys spent significantly more time playing with the car and ball than the girls. No association was found between parents’ self-reported views on which toys were more appropriate for boys or girls or their report of gender-typed activities at home.

Sara Amalie O´Toole Thommessen said, “It was very obvious that even the youngest children went straight for gender-typed toys and colours. Boys went straight for the ball and the black car, and girls went to the teddy bear and the doll.”

Dr Brenda Todd added, “We were surprised to find the differences so early.”

The findings fit with similar studies with monkeys, says the BPS, and raise the possibility that there is a biological bias in children to play with gender-typed toys.

“Children of this age are already subject to a great deal of socialisation,” said Dr Todd, “but these findings are consistent with the idea of an intrinsic bias in children to show interest in particular kinds of toys.”

This research was undertaken by undergraduate Sara Amalie O' Toole Thommessen supervised by Dr Brenda Todd as part of a Student Research Bursary funded by the Experimental Psychology Society.

16 April 2010

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